Use code FREESHIP for orders over $75
Use code FREESHIP for orders over $75
Matcha: Every Hour is Golden Hour
Welcome to Golden Hour Matcha
Welcome to Golden Hour Matcha
Discover the perfect moment in every cup. We bring you premium, ceremonial-grade matcha sourced directly from Shizuoka, Japan — thoughtfully crafted to brighten your day from sunrise to sunset. Whether you're new to matcha or a seasoned enthusiast, our blends invite you to slow down, savour the ritual, and find calm in every sip.
Brew your Golden Hour today.
Our Products.
Matcha Trio Sampler – Experience all three of our ceremonial-grade matcha blends: Sunrise and Sunset, sourced from Shizuoka, Japan, and Dawn from Kyoto, Japan. Each harvest from February 2025 offers unique flavours—from bright and smooth, to comforting and earthy, to deep and umami-rich. Perfect for beginners and matcha lovers alike.
Best prepared with a chasen and matcha bowl for a creamy, frothy cup.
Need help? Visit our FAQ for easy preparation tips.
Sunset – Balanced and comforting, with a soft, earthy finish. The perfect companion for a mid-day reset or a slow, reflective afternoon sip.
Sourced from the same Shizuoka farm as Sunrise and harvested in February 2025, Sunset features a distinct ceremonial-grade blend with a slightly bolder profile. While it shines on its own, it also pairs beautifully with flavours like strawberry, blueberry, or Earl Grey.
Expect a gentle bitterness, smoothed out by a creamy, foamy texture when prepared traditionally.
For the best results, whisk with a chasen in a traditional matcha bowl.
Need help preparing your matcha? Visit our FAQ for step-by-step instructions.
Dawn – Deep, grounding, and rich with umami notes, balanced by subtle floral undertones.
Our most premium matcha offering, Dawn is crafted for those seeking a refined and elevated experience. Sourced from the lush tea fields of Kyoto, Japan, and harvested in February 2025, this ceremonial-grade blend delivers exceptional quality and depth.
Versatile and bold, it can be prepared as koicha (thick matcha), usucha (thin matcha), or in latte form — hot or cold. Expect a creamy, velvety texture with a hint of bitterness that reflects its complexity.
For the best results, whisk with a chasen in a traditional matcha bowl.
Need help preparing your matcha? Visit our FAQ for step-by-step instructions.
Sunrise – Bright, smooth, and delicately sweet — the perfect matcha to start your day with clarity and calm.
Sourced from the lush fields of Shizuoka, Japan, and harvested in February 2025, Sunrise offers a gentle, approachable ceremonial-grade blend. Ideal for all matcha lovers — especially beginners — it’s a versatile choice that can be enjoyed hot or cold.
Expect a creamy, frothy microfoam when prepared traditionally.
For the best results, whisk with a chasen in a traditional matcha bowl.
Need help preparing your matcha? Visit our FAQ for step-by-step instructions.
